People can dress as they want and buy what they want; punk and skank are just names. The point was that A & F used to be an outfitter for jet set anglers and, even less PC today, hunters. That's not their clientelle today, and probably most of their customers barely know how to fish and can't shoot at all, possibly due to being scared of guns. As for Orvis, a masterful marketer more than exceptional manufacturer, I love the "purveyor" thing (I had to check the website immediately.) A "purveyor" used to be a guy who'd be run out of town or possibly tarred and feathered, or pummeled with his own bottles of cure-all patent medicine. Little more than a century later, the word rolls off the Orvis tongue, sounds quite charming, and people by their country gentleperson stuff there. Of course they get good stuff, because a lot of Orvis products are top quality.
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